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Sunday, July 12, 2009

Onsite Optimisation Rules

Onsite Optimization Rules

Title Tags
1.Title Tags must be 65 – 75 character long including the space.
2.Place the most competitive keyword at the start of the title tag
3.Never add “and” or “&” in a title tag.
4.Never duplicate words in a title tag. Only do this, if you must.
5.Keywords must be relevant to the page.
6.All words to have a Capital letter

Description

1.Descriptions should be NO MORE than 110 characters, including spaces.
2.Include keywords in the description, VERY IMPORTANT.
3.Descriptions must be proper English.
4.DO NOT use “and” always use “&” instead.
5.Description must be relevant to the page.

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